Managing Cuts and New Growth
An innovative approach to change management
Von:Doujak, Alexander; Heitger, Barbara
ISBN: 9783902903006
ISBN-10: 3902903007
Artikelnummer: 1236203
Lieferantenbestellnummer: 7999860
Goldegg Verlag GmbH,Ln ,2012 ,336 Seiten
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Verkaufspreis: 38,00 €
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Change management often means simultaneaously making cuts and promoting new growth. 'Un:balanced Transformation' provides managers and consultants with the essential models and instruments for:
- effectively steering change concepts with contradictory targets and dynamics
- implementing cuts decisively, but with sincerity
- encouraging new growth and innovation
- utilizing the opportunities and navigating the challenges of typical change phases
- doing the power of figures and the logics of feelings justice.
Case studies from different companies give insight into change management practice. Concrete designs and tested interventions provide managers with ideas on how to steer change projects effectively through each of their phases.
The second edition includes updated surveys, new articles on resilience and innovation, and new case studies on business model generation and learning journeys for strategic renewal.
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