Wikinomics
Von:Tapscott, Don; Williams, Anthony D.
ISBN: 9781843546375
ISBN-10: 184354637X
Artikelnummer: 126332
Lieferantenbestellnummer: 8159700
Atlantic Books,Kt ,2008 ,351 Seiten
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The knowledge, resources, and computing power of billions of people are self-organizing into a massive new collective force. Interconnected and orchestrated through blogs, wikis, chat rooms, peer-to-peer networks, and personal broadcasting, the Web is being reinvented to provide the first global platform for collaboration in history. Encouraging consumers, employees, suppliers, partners and competitors alike to share information and ideas, mass collaboration marks a profound change in the way business is conducted and radically alters the future of corporate architecture, strategy and management. WIKINOMICS is the definitive investigation into how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in this newly-emerging, networked economy.
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